[InetBib] Stellenangebot Europeana: Social Media Marketeer

["Woldering, Britta" <B.Woldering@xxxxxxx>]

Liebe Kolleginnen und Kollegen,

ich möchte Sie auf folgendes Stellenangebot bei Europeana aufmerksam machen:

VACANCY : SOCIAL MEDIA MARKETEER

Founded in 2007 by the European Commission, Europeana.eu is Europe’s fast 
growing portal for digitised cultural and scientific heritage. We are looking 
for a social media expert to join our creative and culturally diverse marketing 
team. This position is a unique opportunity to bring Europe’s history to the 
future, applying modern communication concepts to distribute cultural heritage 
content and engage end users across Europe. You will be working in a dynamic, 
creative and multi-cultural environment with a great deal of learning and 
knowledge sharing opportunities. 

The role:

We are looking for a passionate and creative individual to successfully develop 
and implement digital (social) marketing efforts to stimulate engagement of 
online audiences, maximize usage of Europeana content and create awareness of 
the Europeana brand. In this role you will play a key role in developing 
Europeana’s position in social media and will be responsible for all stages of 
the online marketing process, from planning and development to execution and 
performance analysis. 

Key responsibilities will include:

                -    To conceptualise and execute social media campaigns, 
leveraging social   networks to maximize usage of Europeana content
                -     Achieve postings of Europeana-related content on relevant 
blogs and social  networks
                -     Monitor usage of Europeana content at all levels, both on 
the portal and through API’s and widgets
                -     Identify and pitch relevant sites and bloggers, establish 
blogger ambassadors programmes aimed at the Europeana audience 
                -     Manage video-sharing uploads and viral video programs 
                -     Generate buzz, build awareness, drive site traffic and 
tune-in through editorial marketing programmes
-       Coordinate all search engine optimisation activities
-       Develop ground breaking new initiatives
Required skills and experience:

-       The ideal candidate has 4-6 years’ marketing experience including a 
minimum of 2 years’ in social media marketing. 
-       You will preferably have experience within the cultural sector and/or 
an educational  background in the cultural or media sector with ideally a 
University degree in Media studies or Humanities (Arts, History)
-       Essential areas of knowledge are Search Engine Optimization, Web 
analytics and how to use social media for engaging end users and growing brand 
awareness.
-       Excellent written and verbal English communication skills
-       Strong interpersonal, problem solving and time management skills
-       Able to travel within Europe when necessary

The benefits:

-       A basic salary of between €3,000 and €3,500 gross per month depending 
on experience level.
-       42 days holiday per year
-       Annual bonus (around 8%) 
-       Central location 5 minutes walk from The Hague Central train station 
-       Public transport travel costs paid 
        
Europeana’s home base is located in the centre of The Hague, hosted within the 
Dutch Royal Library (Koninklijke Bibliotheek). We are an international, 
enthusiastic, friendly and motivated team of 40 representing more than 15 
nationalities. For more information see:
http://europeana.eu/portal/aboutus.html

Applications and process:

Please send your CV (in English) with a covering letter outlining what 
interests you about this position and your salary expectations to:  
jobs.europeana@xxxxx

If you have any questions before applying please contact our Marketing 
Communications Manager – Anne Marie van Gerwen via annemarie.vangerwen@xxxxx 

Closing date : Friday 17th December 



--
Dr. Britta Woldering
Deutsche Nationalbibliothek / German National Library
Generaldirektion / Directorate General
Adickesallee 1
D-60322 Frankfurt am Main
Phone: +49-69-1525-1541
Fax: +49-69-1525-1010
mailto:b.woldering@xxxxxxx
http://www.d-nb.de


-- 
http://www.inetbib.de